Privacy Policy | Business Navigate

Privacy Policy

We respect the privacy concerns of our users

This is the Privacy Policy for the Business Navigate websites. BusinessNavigate and BusinessNavigate Academy are subsidiaries of Creative Commercialisation Pty Ltd, a privately-owned company headquartered in Adelaide, Australia.

Creative Commercialisation is an authority on entrepreneurship and commercialising intellectual property. We advise universities and large R&D companies, and through BusinessNavigate and BusinessNavigate Academy we provide high quality entrepreneurship education, training and mentoring programs.

Data privacy and protection is very important to us, for everyone who uses our products or services, and who entrusts us with their information.

Our Privacy Policy has been developed using the data protection guidelines of the EU General Data Protection Regulation (GDPR) which sets out several different reasons why a company may collect and process your personal data. It is one of our duties to make sure you understand which of these lawful bases we are using to process your data.

Opt-In and Opt-Out of Communications Easily

Reading privacy notices is important when a business is asking for your permission to contact you for marketing purposes. You want to be sure that, if you agree, it will be easy for you to withdraw your permission in the future.

We want to make it as easy as for you to opt-out as it was for you to opt-in. Therefore any marketing email we send you will always have an “unsubscribe” link that will remove you from all our marketing lists.

Please be aware that this means you cannot unsubscribe from one type of marketing information, while remaining on another. It is all or nothing.

Also, please be aware that you may have subscribed using another email address, and you will only be able to use the link to “unsubscribe” from the email address we have sent our marketing emails to.

Finally, if you purchased any products or services from us (such as a program, course or subscription), even if you have unsubscribed from our marketing lists, we will still contact you so that we can deliver to you what you have purchased from us.

When and What Personal Information do We Collect

We collect information when you:

  • pay for any of our products or services
  • register to receive one of our newsletters
  • use any of our websites
  • attend any of our events
  • participate in any research we undertake
  • join one of our communities or forums
  • enter a competition
  • contact us about a query or a complaint

When we collect information, this is the type of information we collect:

Contact information

When you use or subscribe to one of our products or services, such as purchasing a program, course or subscription, signing up to an email newsletter, entering a competition, joining one of our online communities or participating in any of our research projects, we will ask you to provide information such as your name, email and any other address details we require to provide you with the products or services you requested or purchased.

General personal information

When conducting surveys or running competitions, in addition to contact information, we may collect other personal information such as your gender, date of birth, marital status, etc.

Payment details

When you purchase a product or service from us, we will also ask you for your payment details in addition to your contact information, in order to secure payment and to authorise access to our products or services.

Online identifiers

When you visit one of our websites, we collect information about your web visit, such as how long you visited, what sites you visited or pages you looked at, your IP address and where you were when you visited, what sort of device you were using when you visited (such as a mobile phone or type of desktop PC, Mac etc).

Behavioural data

When you visit one of our websites, we collect data on your online behaviour (eg time spent on website, items clicked on, etc). When you buy a product or service from us, we will collect information about what products or services you have bought from us. When you register for a newsletter or take part in research, we may collect data about your preferences, tastes and interests.

“Special” categories of data

Sometimes, we may collect data in online surveys on what is called “special categories of data”. These could be data sets such as biometric information (including voice samples, facial recognition, etc), or political opinions, religion, philosophical beliefs, health, sexual orientation, etc.

Whenever we conduct research on these topics, it is always optional, and we will make sure we have your consent to process this data. We will remind you at the time of why and how we are processing this data and what additional safeguards are in place for using, storing and ultimately either deleting or anonymising this data.

How do We Use Your Personal Information

We collect different types of information about people for the following main reasons:

  • To provide personalised services unique to individual users
  • So we can monitor and improve the services we offer
  • To sell advertising space on our websites (This helps us to keep our websites free for people who visit them)
  • To market products or services which we think would be relevant to you


When you sign up to one of our newsletters, you are giving consent for us to use the email address you provided to send you relevant content you have signed up to. You can withdraw this consent by unsubscribing at any time. Each email we send includes an “unsubscribe” link.


We advertise on our site and in our newsletters to help keep most of the content free. We use cookies and similar technologies and work with trusted partners (see the Cookie section) so that we can show you advertisements we believe might interest you, to control the number of times you see an ad and to measure the effectiveness of a campaign.

We have a legitimate interest in using cookies but you can opt-in or opt-out of using them at any time. If you are interested and want to learn more about these, including how to opt-out, please see our Cookie section.

Please note, even if you opt out of cookies, you may still be able to see our advertisements, although they won’t be tailored to your interests.

Social Media Advertising

We work with social media networks to show you interest-based marketing content if you have viewed one of our websites. Data collected by the social media networks may also be anonymised and used in aggregate to help improve the quality and effectiveness of our websites and marketing efforts. You can limit the kind of tracking and profiling. For further details see the “Cookies” section.

Delivery of products or services / Customer account management

We will use the information you have provided for the provision of products or services that you have requested, and subsequently communicate with you about those products or services.

Please note that when you buy something from us, we may contact you about your registration details, to manage any account or subscription you have with us, or to provide customer service. This will be the case even if you have opted-out of, or declined to consent to, receiving promotional emails.


When you enter one of our competitions, we will process your information for the purposes of picking a winner. If you have opted-in to receiving information from us about our products or services, we will use the information you provide to make sure we offer you relevant products or services (based on where you live, your age, gender, tastes, preferences etc).

If you have opted-in to receive news and offers from any competition sponsors, we will share your information with them. Further details about this is outlined in the “Do we share your information with anyone else” with section.

Partnerships programmes

We work with partners from around the world so that we can present you with some outstanding offers and opportunities. You will only ever receive partner messages from us if you have actively given permission. We won’t disclose your personal information to anyone, the messages will come from us and you can unsubscribe at any time from these messages.

Customer queries and complaints

We process any information you provide when dealing with any complaints or enquiries made by you or legally on your behalf.

The law on data protection, particularly the EU General Data Protection Regulation (GDPR) sets out several different reasons why a company may collect and process your personal data and it is one of our duties to make sure you understand which of these lawful bases we are using to process your data.


In specific situations, we can collect and process your data with your consent.
For example, when you tick a box to receive email newsletters.

Contractual obligations

In certain circumstances, we need your personal data to comply with our contractual obligations.
For example, when you purchase a product or service from us, we will keep your name and address to fulfil our obligations to you.

Legal compliance

If the law requires us to, we may need to collect and process your data.
For example, we can pass on details of people involved in fraud or other criminal activity affecting us to law enforcement.

Legitimate interest

In specific situations, we require your data to pursue our legitimate interests in a way which might reasonably be expected as part of running our business and which does not materially impact your rights, freedom or interests.
For example, we personalise the marketing content we provide you.

Do We Share Your Information with Anyone Else

We may share information with the following organisations

Owners of company

We may share your personal information with our parent company. Also, if any or all of our assets are sold to another company, the personal data relating to that those assets (eg the customer lists, subscriber lists, newsletter lists etc) would be transferred to the new business owner.

Service providers

We work with service providers to perform some tasks on our behalf. This might include: analysis, payments, marketing, etc, and we may share your personal data with these providers to perform the necessary tasks. However, they are obliged not to disclose or use it for any other purposes. Any third-party processing of your data on our behalf will be subject to security and confidentiality obligations consistent with this privacy notice and applicable law.

Marketing partners

With your explicit permission, we may share your information with other companies we are working with. Whenever we share your information with another company, we will always ask for your permission, will name the company and will always be clear that your information will be shared with another organisation.

Customer research and insight

We may disclose de-personalised data (such as aggregated statistics) about the audience of our products or services and/or research participants to describe our sales, customers, traffic patterns and other information to prospective partners, advertisers, investors and other reputable third parties, and for other lawful purposes. These statistics will never include identifiable personal information.

Law enforcement organisations

Under certain circumstances we may occasionally be required by law, court order or governmental authority to disclose certain types of personal information and we reserve the right to comply with any such legally binding request.

Collecting Data on Children

The products or services we offer are aimed at people aged 18 and over. We do not knowingly collect and process information from children (anyone under the age of 13).

If you are under the age of 13, we ask that you do not give us any information about you or use our websites.

If you are a parent or guardian of a child under 13 and you if you think that your child has used our websites or subscribed to a newsletter or provided their information to us without your consent, please contact us here  and we will delete and/or stop processing your child’s personal information within a reasonable time.

If you are aged between 13 and 18, we request that you seek your parent or guardian’s permission before providing us with your information or using our websites or apps.

How Long Will We Keep Your Data

We will retain your personal information for as long as necessary to provide the individual products or services you have requested, while taking into account any legal requirements and tax and accounting rules.

Where you sign up to receive email marketing from us we will retain your e-mail address after you ‘opt-out’ of receiving emails to ensure that we continue to honour and respect that request. To unsubscribe from marketing emails at any time, please click on the unsubscribe link at the bottom of any marketing email.

In some circumstances you can ask us to delete your data – see ‘Your rights’ below for further information – or we may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.


We may sometimes use the data you share with us, and that we collect about you when browsing our websites and products or services, to personalise our services and to tailor marketing content. For example, we may use information you have provided to send you information about products or services we think you may be interested in. If you do not want to receive this material, you can unsubscribe at any point.


This section outlines what cookies and similar tracking technologies our websites use, how we use them and information on how to opt-out of these cookies if you wish to do so.

What are cookies

Cookies and similar tracking technologies, such as tags, scripts and beacons, are small pieces of code (referred to as cookies hereafter) that are stored on a device (computer, mobile phone, tablet etc) and enable a website to “personalise” itself to users by remembering information about the user’s visit to the website. We may also use cookies within emails we send.

Cookies are used to collect information, where available, about your device, your IP address, operating system and browser type and how you have interacted with our websites.

While cookies are used to identify users and devices, they only ever collect non-personal information such as IP addresses, device IDs, etc. If the data cookies collect are ever merged with any other information which you have provided to us, such as email addresses, these are anonymised in such a way that identification to actual people is impossible.

Why do we use them

Our Websites use cookies to:

  • Store any preferences you have made and display content to you in a more personalised way
  • Evaluate our websites’ advertising and promotional effectiveness
  • Gain insight into the nature of our audience so we can tailor our content accordingly
  • Provide interest-based advertising on other websites which are tailored to your interests and preferences

We have a legitimate interest to use cookies so that we can show you content and adverts we believe you might be interested in, to control the number of times you see an advert and to measure the effectiveness of a campaign. We will always make sure our websites contain clear and easy to find information about our cookies.

What types of cookies do we use

We use three different types of cookies:

Pre-session cookies
We only use these while you are visiting our website and they are deleted when you leave. They remember you as you move between pages, for example recording the items you add to an online shopping basket. They also help maintain security.

Persistent cookies
These cookies stay on your computer until they expire or are deleted. We set automatic deletion dates so that we don’t keep your information for longer than we need to.

First and third-party cookies
Whether a cookie is ‘first’ or ‘third’ party refers to the website or domain placing the cookie.
First party cookies in basic terms are cookies set by a website visited by the user, ie the website displayed in the URL window.
Third party cookies are cookies that are set by a domain other than the one being visited by the user. If a user visits a website and a separate company sets a cookie through that website this would be a third-party cookie.

Below is a full list of all different third-party cookies that we use:

Purpose: Site analytics and advertising
Google operates the Google Display Network: a collection of millions of websites and mobile applications that are powered by display advertising, including many Google services like YouTube. Google also operates the DoubleClick digital advertising platform: the ad technology foundation to create, transact, and manage digital advertising for the world’s buyers, creators, and sellers. The DoubleClick platform includes the DoubleClick Advertising Exchange and Double Click Bid Manager

Active Campaign
Purpose: Marketing automation
Active Campaign is a marketing automation software company, specialising in the small-to-medium business sector. The software automatically consolidates customer communications in one place and uses sales automation tools to constantly improve customer experience. The software adds a small snippet of code to our websites and tracks all site traffic. It allows us to log specific events, every page visit, how many times a page is visited, form sign-ups, etc.

Purpose: Advertising
When you have viewed one of our websites , we use Facebook technologies such as the Facebook Pixel to show you interest-based marketing content. Data collected by the Facebook Pixel may also be anonymised and used in aggregate to help improve the quality and effectiveness of our websites and marketing efforts.

Adobe Typekit
Purpose: Web fonts
In order to provide the Typekit service, Adobe may collect information about the fonts being served to our website. The information is used for the purposes of billing and compliance.

Purpose: Advertising
When you create or log in to an account on Twitter, cookies are stored on your computer in order to remain logged-in to your twitter account. The Twitter Share Button used on our Website is hosted by Twitter and your browser therefore sends this cookie data to Twitter. This data is used by Twitter to associate the Twitter Share Button with your Twitter account. Please note that this data is not accessible to us, and is not sent to us by Twitter.

Purpose: Video delivery
Wistia identifies and tracks the people watching videos on our websites, and sends this data to its analytics platform and CRM in order to score leads, measure assisted conversion, or track playback for groups of users.

Opting out of cookies

We provide you with choice over the use of cookies as described in this policy.

Please note that our websites may not work correctly if you change certain preferences, such as disabling all cookies. Also note that after applying these settings, you will continue to receive advertising, although they won’t be tailored to your interests.

First Party Cookies
If you’d rather we didn’t use cookies when you visit us, the information below will help you configure your browser settings to reject cookies. Please note, disabling these types of cookies won’t turn off advertising on our websites, and the advertising you see may be less relevant to you.

Most browsers allow you to manage cookie settings. These settings can usually be found in the ‘Settings’, ‘Options’ or ‘Preferences’ menu of your browser. The links below are provided for your convenience to help you find the settings for some common browsers:

  • Chrome  and Android  and Chrome iOS
  • Firefox
  • Internet Explorer  and Microsoft Edge
  • Safari  and Safari iOS
  • Opera

Third Party Cookies
If you would like to opt-out of third-party cookies, here are some options:

  • For third party advertisers and ad networks who are members of the Network Advertising Initiative (NAI), or who follow the Digital Advertising Alliance’s (DAA) Self-Regulatory Principles for Online Behavioural Advertising, you can opt-out by visiting the opt-out pages on the NAI website  and DAA website .
  • Google provides a suite of tools to control its cookies:
    – Google Analytics, which is a tool used to track and report website traffic, provides an opt-out browser add-on that can be downloaded here .
    – Google Safety Centre has a tool where you can control the ads you see on Google and control the data used for serving ads to you. It can be found here .
  • If you wish to block other cookies, including those being served by companies that are not part of the NAI or the DAA you can use the browser-level cookie controls described above.

Cross-Border Transfers and Security

We make sure that we have appropriate security measures to protect your information and make sure that, when we ask another organisation to provide a service for us, they have appropriate security measures and follow the same high standards of security and data protection as we do. If we or our service providers transfer any information out of the European Economic Area (EEA), it will only be done with the relevant protection being in place.

While our websites may contain links to other websites run by other organisations, this privacy policy applies only to Creative Commercialisation’s websites as outlined above. We encourage you to read the privacy statements on any other websites you visit. We cannot be responsible for the privacy policies and practices of other sites even if you have accessed them using links from our websites.

Your Rights

As a consumer, you have rights when it comes to your data:

The right to be informed

At every point where we are collecting your data, we will inform you of why it is being collected and how it is being processed.

The right of access

If you wish to see what information we hold on you, you may send us what is called a Subject Access request. We will require photocopies of two pieces of identification. We will respond within 30 days of receipt of your request. There is no cost to you in requesting to see your data, but please note that we reserve the right to charge you if you make subsequent requests. You can use the contact details below for a Subject Access Request.

The right to rectification

We offer the opportunity to amend your personal information by contacting us using our contact details below.

The right to erasure

If you wish to cancel all communications with us, we can anonymise or de-identify your data. Please contact us using the details below and make sure you inform us of all email accounts, profiles, names etc that you may have used with us that you wish to erase.

The right to restrict processing

You can opt-out or restrict the processing of your data by:

  • Amending your cookie settings in your browser
  • Unsubscribing from email communications, using the “unsubscribe” link
  • Contact us here

If you are unhappy with the way we have collected and are using your personal data please do not hesitate to contact us, using the contact details below. You also have the right to complain to a supervisory authority.

How to Contact Us

Thank you for reading our Privacy Policy.
If you would like to contact us to understand more about our privacy policy or wish to contact us concerning any matter relating to individual rights and your personal information, then please email or write to us at:

GPO Box 567 | 10 Franklin Street | Adelaide SA 5001 | AUSTRALIA

Your Acceptance of our Privacy Policy: By using the Site, you accept the policies and restrictions set forth in this Online Privacy Policy. If you do not agree to this policy, please do not use the Site. This Online Privacy Policy may be revised from time to time by updating this posting. You are bound by any such revisions and should therefore periodically visit this page to review the then current Online Privacy Policy to which you are bound.

To read our other Policies click here: Disclaimers, Terms of Use

Last Updated: 9 July 2021

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