Resources | Business Navigate

Resources

We are often asked what tools and resources we use or that we can recommend, so we have listed a variety resources that we know will help you in your business.

 

Keyword Research

Google Keyword Planner – Google Keyword Planner is part of Google Adwords.  This tool is used to learn what your customers are searching for, get keyword ideas, do market research around a niche and obtain traffic forecasts.  You can also keyword research plan your Search Network campaigns – Free

Bing Keyword Research – Operates almost exactly like Google Keyword Planner, only on the Bing search network. While the volume data for each keyword will be less (Bing has less market share compared to Google), a keyword’s relative position against other keywords should be similar – Free

Ahrefs – Audit your website, explore competitors, research keywords & backlinks – all in one place. Powered by seriously big data & trusted by top SEOs. – Paid

 

Website Hosting

Hostgator – Hosting, Virtual Private Servers, Dedicated Servers – Paid

Bluehost – Hosting, Virtual Private Servers, Dedicated Servers – Paid

WPengine – WP Engine provides managed WordPress hosting for mission critical sites around the world, and is optimized for WordPress – Paid

Siteground – Siteground provides Web, WordPress, Woocommerce, Cloud hosting as well as tools and services for seamless site building. Outstanding customer support! – Paid

 

Landing Pages

 Unbounce – Get more leads, sales, and customers with landing pages built just how you want in Unbounce’s drag-and-drop builder.  Unbounce landing pages improve conversion rates & drive business. Start a free trial today. Build landing pages quickly and easily with Unbounce landing pages, no developer needed. Client Management. 100+ Unlocked Templates. 100% Customizable.

Leadpages – Turn your next idea into a published landing page in less than five minutes. Leadpages has mobile responsive landing pages. 100s of templates to choose from – Paid

 

Website Creation

WordPress – WordPress.org is a self hosted platform to create websites – Free

WPAstra – A fast, lightweight & customizable WordPress Theme – looking for a WordPress theme that’s fast, elegant & customizable? Meet Astra! It’s customizer powered, SEO friendly and compatible with major page builders. – Free & Paid

ElementorCreator a Stunning New Website – Elementor is the best FREE WordPress Page Builder, with over 3 million active installs. Create beautiful websites using a simple drag and drop interface. Create your own landing pages and popup builder so you can include advanced targeting options for your marketing. – Free & Paid

Genesis Framework – by StudioPress – the Genesis Framework empowers you to quickly and easily build incredible websites with WordPress. Whether you’re a novice or advanced developer, Genesis provides the secure and search-engine-optimized foundation, HTML5 markup structure and much more that takes WordPress to places you never thought it could go- Paid

StudioPress Themes – by StudioPress – Genesis Framework WordPress Themes has a huge selection of themes to fit with your business – Paid

Dynamik Website Builder – by Colbalt Apps – this powerful Do-It-Yourself Genesis Child Theme allows you to completely customize your wordpress website with Intuitive no-coding options, HTML5, Responsive Design, Limitless Custom Content areas/widgets/hooks. See results in Real-Time   – Paid

Genesis Extender Plugin – by Colbalt Apps – this powerful plugin is used to do more with the Genesis Framework.  This plugin allows you to tweak the styles of your Genesis Child Theme in Real-Time – Paid

Login Lockdown Plugin – Limits the number of login attempts (to your wordpress website) from a given IP range within a certain time period. This helps to prevent brute force password discovery – Free

Sucuri Security  – Sucuri helps to clean and protect your website.  Provides services for Malware Detection, Malware Cleanup, Malware Prevention – Paid

Securi SiteCheck Scanner – Sucuri SiteCheck scanner will check the website for known malware, blacklisting status, website errors, and out-of-date software – Free

Wix – Create websites quickly and easily – Free & Paid versions

Weebly – Create websites  quickly and easily – Free & Paid versions

w3schools – The world’s largest web developer site.  A fantastic resource when you need to know a little bit of HTML, CSS, Javascript, XML tutorials, and more – Free

Envato – Everything you need to get your creative projects done.  Graphic templates, web templates, logos, stock images, video templates, sound effects, graphic templates and so much more – Paid

 

Email Marketing

Active Campaign – Integrated email marketing, marketing automation, and small business CRM. Save time while growing your business with sales automation – Paid

Aweber – Email Marketing & Autoresponder Software – Paid

MailChimp – Mailchimp has email marketing, ads, landing pages, and CRM tools to grow your business on your terms. Get the word out with email, social ads, and grow your business

GetResponse – GetResponse is a complete email marketing solution. It provides turnkey newsletter publishing and hosting features, as well as unlimited follow-up autoresponders to deliver information to your subscribers and convert them to paying customers  – Paid

Infusionsoft – An all-in-one Sales & Marketing software for small business: includes CRM, ecommerce, Email & Autoresponder Marketing, Sales – Paid

 

eLearning Platforms

Create, Market and Sell your own online courses today!

Kajabi – Launch your online business in minutes with our all-in-one platform that makes it easy to create online courses, launch marketing campaigns, build landing. A complete online business platform for serious entrepreneurs, experts, and influencers. A full suite of world-class online business tools working seamlessly together. Benefits: Get Paid Easily With A Built-In Shopping Cart, No Transaction Fees. – Paid 

Teachable – Create and sell your own online courses with the Teachable platform using your unique and valuable skills and experiences. Easily build a beautiful course website, share your knowledge and be rewarded for it.
 
Thinkific – Create your own online courses and membership under your own brand, and see first-hand the impact of teaching online will have on your business. – Paid 
 
 

Social Media Tools

HootSuite –  Enhance your social media management with Hootsuite, a great media dashboard. Manage multiple networks and profiles – Free & Paid

Owlmetrics – this all-in-one analytics platform for Instagram offers rich analytics and gives helpful insights that can be used to grow an Instagram presence. For instance, data about the optimal time to post, and other features to understand what kind of content performs best – Paid

Buffer – manage all your social accounts from one simple dashboard means no more no more logging into multiple social accounts. You can schedule posts by choosing the dates and times you want to publish to each account. Create social media posts when you have time, and Buffer will automatically share them according to your schedule. – Free & Paid

AdEspresso – this tool is specifically used for Facebook and offers advertisers a variety of targeting options to create highly personalized journeys that coordinate with things like email drip campaigns. – Paid

 

Stock Images

Can Stock Photo – Search for stock photography images, videos, illustrations (and you don’t need an account or subscription). Also great for   health, wellbeing and medical images – Pay as you go

Shutter Stock Images – Search for stock photography images, videos, illustrations. Also great for web buttons and banners – Pay as you go

iStock Photos – Search for stock photography images, videos illustrations – Pay as you go

Getty Images – Search for stock photography images, videos illustrations, editorial, music – Pay as you go

 

Graphics & Color

Adobe Color Wheel – useful when picking colors for your website or artwork.  This interactive color wheel is easy to use, takes the guesswork out of choosing colors.  You can edit or refine color themes and experiment with different combinations.  A fun and easy tool to use – Free

Da Font – a great tool for finding different fonts that you can download for your projects – Free & Paid versions

PicPick – all-in-one design tool for everyone. A full-featured screen capture tool, Intuitive image editor, color picker, color palette, pixel-ruler, protractor, crosshair, and more – Free & Paid versions

Pixel Ruler – using an online pixel rules makes it so easy to create graphics to fix your projects and websites.  Use the pixel ruler to help you format image sizes to fix your website – Free

Canva.com – Use Canva’s drag-and-drop feature to design design presentations, social media graphics, and more with thousands of beautiful layouts to choose from – Free & Paid

 

Product Graphics

Cover Action Pro – Ebook cover software.  Create 2D, 3D covers for your ebook, kindle, reports, CDs, Binders etc.  Create any artwork you want over the CoverActionPro templates. Follow the guides on the template when positioning your graphics. You need to have Photoshop to use this product – Paid

My eCover Maker – eBook Cover Creator – Design Your Own 2D, 3D eCovers online (no software to download).   Create 2D, 3D covers for your ebook, kindle, createspace, reports, CDs, Binders etc. Design Your Own Cover for your ebook and products  – Free & Paid versions

 

Video

YouTube – Host your videos or set up a Channel for yourself or your business – free

Vimeo – Watch, share and upload your high quality videos, High Definition playback, No disputive Ads, powerful privacy settings – Free & Paid versions

JW Player – JW Player has always been known for delivering the best user experience to both publishers and viewers – Paid

Wistia –  Video Hosting for Business.  Wistia provides professional video hosting with amazing viewer analytics, HD video delivery, and marketing tools to help understand your visitors – Paid

Adobe Spark – Adobe Spark is an online and mobile design app. Easily create stunning social graphics, short videos, and web pages that make you stand out on social and beyond. Promote your business or grow a social following with buzz-worthy designs. Beautiful Typography. Iconic Imagery. Share everywhere. Premium Tools & Effects. Professional Themes. Auto Add Cinematic Motion. – Free & Paid versions

 

Webinars / Meetings

GoToWebinar – Create your own live online events, market your products, give live online training, record your event and email to your attendees – Paid

GoToMeeting – HD Video conferencing, get your own personal online meeting room, meet face-to-face, share your screen, calendar integration, seamless audio and more – Paid 

Zoom – provides remote conferencing services using cloud computing. Zoom offers communications software that combines video conferencing, online meetings, and mobile collaboration. – Free & Paid

Google Hangouts – messaging, voice and video calls – Free

 

Podcasts

Ever thought of creating your own Podcast for your business, here are some links that you may find useful.

iTunes-Podcasts – Create your own podcasts for your business and upload to itunes – Free

Libsyn – hosting optimized for audio and video podcast distribution; fast and reliable network delivered

Note: 

Some of these links are affiliate links, which means I may receive a small commission if you purchase from this page.  None of the fees of these resources have been increased to compensate me.

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